Книга "Fundraising When Money Is Tight" - это стратегическое и практическое руководство для некоммерческих организаций, которые сталкиваются с трудными экономическими временами. Автор книги, Мэл Уорвик, предлагает практические подходы к управлению программами в условиях ограниченных ресурсов, стратегии работы с донорами и готовности фондовой программы к успеху не только в настоящее время, но и в перспективе, когда экономика восстановится. Эта книга является необходимым чтением для всех, кто занимается сбором средств и коммуникацией с донорами в некоммерческих организациях. Она предлагает практические и простые подходы к сбору средств в сложные экономические периоды, которые помогут некоммерческим организациям выжить в трудные времена и процветать в будущем. Книга получила положительные отзывы от экспертов в области благотворительности и некоммерческих организаций.
Raise Money When Cash is Tight: A Strategic Guide to Thriving During Tough Times - Mal Warwick This handbook for all fundraisers is essential reading for everyone in the nonprofit world during these challenging times. The former executive director and board member of several nonprofit organizations shares practical approaches to managing budgets, estimating future funding needs, fundraising safely, and maintaining your institution's reputation and mission. Regardless of your niche organization or funding source, this book has something valuable to offer. Whether it's identifying other sources of funding or proposing new, viable programming solutions or establishing healthy fundraising relationships with sometimes impatient donors, Mr. Warwick's tips and tricks will help you get ahead in an efficient manner. This non-intimidating guide is ideal for any representative who manages the budget or raises funds and will be useful to all who work for civil society organizations. If you're looking for assistance in developing a strategic fundraising plan for a tough economic time, become a fan of this book immediately. - Eugene R.
Электронная Книга «Fundraising When Money Is Tight. A Strategic and Practical Guide to Surviving Tough Times and Thriving in the Future» написана автором Mal Warwick в году.
Минимальный возраст читателя: 0
Язык: Английский
ISBN: 9780470494714
Описание книги от Mal Warwick
A Nonprofit Survival Kit for Hard Times «This is a must-read for all of us in fundraising. Mal Warwick includes practical approaches for difficult economic times, from zero-based thinking about our programs to strategies for relating to our donors and making certain our fundraising programs are prepared to succeed not only now but when the economy recovers.» —Eugene R. Tempel, president, Indiana University Foundation «Brilliant! No nonprofit organization can afford to ignore the insightful advice Mal Warwick offers in this concise and eminently readable book. It's practical, down-to-earth, and addresses the complex, real-world challenges of raising money in tough times.» —Ben Jealous, president, NAACP «Fundraising When Money Is Tight is an important book in a difficult time for all. This is the right book for anyone who is committed to advancing the public good.» —Jane Wales, founder, Global Philanthropy Forum, and vice president, Aspen Institute «This is a must-read book by any fundraising manager. It's timely, it's a good read, and the moment I put it down I made sure my managers got focused, got real, and got with the project today.» —Mark Astarita, director of fundraising, British Red Cross «Mal Warwick will leave you with a focusing framework and dozens of practical, immediately actionable how-tos. It is hard to imagine anyone in the citizen sector who will not breathe easier after reading this book.» —Bill Drayton, CEO, Ashoka, and chair, Youth Venture
