Книга "The Irresistible Offer. How to Sell Your Product or Service in 3 Seconds or Less" рассказывает о том, что современные потребители становятся все более умными и все меньше времени уделяют рекламным методам прошлого. Автор предлагает новый подход к продажам, который является одновременно социально ответственным и гораздо более эффективным, чем "старые" методы маркетинга. Этот новый подход представлен в книге "The Irresistible Offer". Автор дает много секретов и советов, которые помогут создать неотразимое предложение, способное убедить клиента купить продукт или услугу всего за три секунды. Книга рекомендуется для всех, кто хочет успешно продавать свой бизнес, независимо от его масштабов. Книгу рекомендуют такие эксперты в области маркетинга, как Джо Сьюгарман, Джон Дю Кейн, Ховард Берг, Джо Витале и Рэнди Гилберт.
In a world where consumers routinely reject advertising ploys because they are bored or have seen them too often, you need a new approach.\nNowhere is this more apparent than in the fast-paced, knowledge- and time-crunched world of B2B sales.\nWhat makes a killer offer irresistible? This insight and process tool promises to reveal "secret after secret guaranteed to ... power your [B2B] sales process." —Mark Joyner, "3 Second Sale" author.
Электронная Книга «The Irresistible Offer. How to Sell Your Product or Service in 3 Seconds or Less - Mark Joyner» написана автором Mark Joyner в году.
Минимальный возраст читателя: 0
Язык: Английский
ISBN: 9780471747420
Описание книги от Mark Joyner
Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than «old» marketing. This new way is The Irresistible Offer. «The Irresistible Offer is the missing link in many marketing books.» —Joe Sugarman, Chairman, BluBlocker Corporation «The Irresistible Offer reveals secret after proven secret guaranteed to pump fresh power into your sales process.» —John Du Cane, CEO, Dragon Door Publications, Inc. «As the world's fastest reader (Guinness Book certified) I've read just about every business and marketing book in existence. The Irresistible Offer by Mark Joyner is, by far, the easiest and most powerful. If you want to make a profitable business (any business small or large), The Irresistible Offer should be your starting point.» —Howard Berg, «The World's Fastest Reader» «I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years.» —Dr. Joe Vitale, author of The Attractor Factor «If I had to choose one modern marketing genius to learn from, it would be Mark Joyner. The Irresistible Offer belongs in the hands of everyone wanting to wildly succeed in business.» —Randy Gilbert, a.k.a. «Dr. Proactive» host of The Inside Success Show