- 19, Jun 2020
- #1
The use of external links in optimization and promotion. Accumulating external links is an important part of resource optimization. Such links lead visitors to your site from other resources, and their increase leads to the fact that your site is often visited by search engines.
Some search engines believe that links to your resource mean that sites support you and you have their voice. With a sufficient number of such votes, the search engine will consider that your resource is interesting and informative, and therefore puts it high in the search results.
How to get external links? The most optimal way is to attract webmasters of other sites to this. To do this, you must find material that will be able to interest them. Similar links are called natural.
Among their characteristics can be called free, although, in fact, payment is the uniqueness of the material.
In addition, after receiving such a link, you do not have to put a back link.
Also, pages that link to your resource are most often very similar in theme to your site.
However, it is difficult to type the required number of such links; few succeed.
Then you need to purchase external links.
The main thing is to do everything correctly and safely so that search engines do not punish your site, lowering it in the search results.
For example, you can register a resource for calculating environmental payments in directories, and exchange links with those resources that have a similar theme to yours.
You can also use the site address as a signature on forums, in groups of social networks, etc.
At the same time, you should not create special pages on the site for the mutual exchange of links.
Also, do not post links to the resource in any free directories that are not checked by moderators.
Do not buy links from pages that have high PR, otherwise you may be blacklisted.