Книга "Серийные инноваторы. Как компании меняют мир" рассматривает проблему старения компаний и факторы, влияющие на их способность адаптироваться к изменениям на рынке. Авторы книги исследуют причины, по которым большинство компаний живут всего около 15 лет, а только одна из 20 выживает более 50 лет. В книге обсуждаются последние научные открытия в различных областях, таких как поведенческая экономика, психология, нейронаука, организационная наука, теория сетей, антропология, социология и стратегия, чтобы понять, как компании развивают жесткость, которая мешает им меняться. В результате авторы создают модель организации, которая является адаптивной, инновационной и может создавать значительную ценность для своих заинтересованных сторон на длительные периоды времени.
The average lifespan of a company is roughly 15 years and only 1 out of 20 last longer than 50 years. Like human life, companies come into being, they thrive, then struggle against changing market conditions. Slow adapers often become major losers and gradually fade away. Yet, serial innovators study the reasons these companies grow old—specifically those that gradually lose their capacity to adapt—and the book reviews current findings from various respects—including behavioral economics, psyccology neuroscience, organisational science, social network analysis, anthopology, society, and strategic thought—to recognise how companies while growing up encounter rigidities which impede change. This text puts forward a concept that adapts, innovates and is able to yield vast value for stakeholders for lengthy periods.
Claudio Feser's Serial Innovators: Firms that Change the Worldoffers an original perspective on innovation by examining the conditions and processes that enable some companies to endure over time, adapting and creating value for their stakeholders, and others to lose their way and ultimately sink.
The book finds common ground between fields as diverse as behavioral economics, neuroscience and organization theory to deliver cutting-edge insights. Scholars can expect to deepen their understanding of organizational inertia, from whence derive practical implications for organizations in uncertain times.
Электронная Книга «Serial Innovators. Firms That Change the World» написана автором Claudio Feser в году.
Минимальный возраст читателя: 0
Язык: Английский
ISBN: 9781118174067
Описание книги от Claudio Feser
"The average life expectancy at «birth» of a firm is roughly 15 years, and only one out of twenty lives longer than fifty years. Firms are born, they grow, then they struggle to keep up with changing markets. Slow adapters often become big losers, fall by the wayside, and die. Serial Innovators studies the factors affecting the aging of firms, particularly those that slow down their ability to adapt to changes in the marketplace. The book reviews recent findings in relevant academic fields—behavioral economics, psychology, neuroscience, organizational science, network theory, anthropology, sociology, and strategy—to understand how firms, as they grow, develop rigidities that prevent change. It develops a model of organization that is adaptive, innovative, and can create significant value for its stakeholders for long periods of time".
