- 16, Jun 2020
- #1
Nowadays, ordinary advertising is so boring and tired of consumers that it often does not cause them anything but irritation. and advertisers are often unhappy that restrictions or prohibitions are imposed on many tools and methods.
However, viral marketing has become a real and very effective way out of this situation, which allows us to act in such a way that both parties (consumers and advertisers) do not experience such problems.
Viral marketing is a set of methods for the dissemination of advertising information.
Distribution of advertising is usually made in a progression close to geometric.
Since advertising information is usually formulated as a friendly message or contains some bright and unusual idea, the users themselves disseminate it.
If the advertising information is correctly disguised and formulated as a brilliant idea, then the person seeks to share this information with others. And so, according to the principle of a chain reaction, information flies around a huge audience of consumers.
At a time when the Internet was not yet there, the dissemination of information took place on the so-called principle of word of mouth, through publications in print and on television.
The main advantages of viral marketing are the almost free distribution of information to a huge audience in a relatively short time, in addition, people receive advertising information not from advertisers, but from ordinary consumers like themselves, and this fact subconsciously creates a positive attitude towards the product .
In addition, there are no restrictions on the distribution of advertising information. Thus, viral marketing is a very effective means of disseminating information about the product and its marketing.
However, viral marketing has become a real and very effective way out of this situation, which allows us to act in such a way that both parties (consumers and advertisers) do not experience such problems.
Viral marketing is a set of methods for the dissemination of advertising information.
Distribution of advertising is usually made in a progression close to geometric.
Since advertising information is usually formulated as a friendly message or contains some bright and unusual idea, the users themselves disseminate it.
If the advertising information is correctly disguised and formulated as a brilliant idea, then the person seeks to share this information with others. And so, according to the principle of a chain reaction, information flies around a huge audience of consumers.
At a time when the Internet was not yet there, the dissemination of information took place on the so-called principle of word of mouth, through publications in print and on television.
The main advantages of viral marketing are the almost free distribution of information to a huge audience in a relatively short time, in addition, people receive advertising information not from advertisers, but from ordinary consumers like themselves, and this fact subconsciously creates a positive attitude towards the product .
In addition, there are no restrictions on the distribution of advertising information. Thus, viral marketing is a very effective means of disseminating information about the product and its marketing.
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