Listen First!. Turning Social Media Conversations Into Business Advantage (Stephen Rappaport D.).

Listen First!: Turning Social Media Conversations Into Business Advantage by Stephen Rappoport - D provides valuable insights on listening as a critical business advantage in today's world. As an invaluable resource, this book helps marketing executives better understand the benefits of attentive communication and encourages organizations to explore strategies for competitive advantage by creating consumer-focused cultures based on meaningful interaction. Highly recommended for anyone seeking to master the art of listening in the face of changing market trends that are shaped by the empowerment of consumers in the digital age. Connect with and build relationships with your clients by getting creative with using social media and listening to user feedback in new and improved product iterations.

Listen First!, автор Stephen Rappaport.

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