"Instagram" - это первая в мире книга, которая рассматривает Instagram как платформу и культуру. Книга была написана авторами Tama Leever, Тимом Хайфилдом и Кристал Абедином и включает в себя аспекты таких тем, как новый визуальный социальный онлайн-эстетика, появление влиятельных лиц и новые визуальные экономики, а также сложную политику платформы. Также они рассматривают, как пользователи Instagram изменяют своё использование приложения с течением времени и реагируют на постоянно меняющиеся функции. Книга показывает различные способы использования Instagram субкультурными группами по всему миру, а также как музеи, рестораны и публичные места стремятся быть "заслуживающими внимания". Представляя множество интересных примеров из разных стран, от снимков рождения до селфи на похоронах, "Instagram" является незаменимым материалом для студентов и ученых в области медиа и коммуникации.
Instagram: Inside the World of Mobile Photo Sharing. Authored by Tama Leavers, with the Input of Tim Highfields and Crystal Air women want to share how Instagram comes to being the quintessential cornerstone of digital culture which has certainly invigorated the deal its image filters, aesthetic and beloved "square snap". This book length analysis provides a thorough look into the development of this popular application, including the aesthetical shift in visual communication, influencers influence and how they ensue into a new basedEconomy, the complications involved with utilizing the platform and even the differing uses of the application for various subcultures and groups worldwide, all while gradually adjusting each additional upgrade by means of features. An important part of this book is recognizing the influence Instagram has had on daily communication and interactions between users, suggesting the launch of newer systems to abide with modern day communication needs. With the diverse range of viewpoints through the groundbreakin Examples the authors provides, you get a rich understanding of how instagram informs modern communication techniques and developments.
Электронная Книга «Instagram» написана автором Tama Leaver в году.
Минимальный возраст читателя: 0
Язык: Английский
ISBN: 9781509534401
Описание книги от Tama Leaver
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010.<br /><br />In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues.<br /><br />Rich with grounded examples from across the world, from birth pictures to selfies at funerals, <i>Instagram</i> is essential reading for students and scholars of media and communication.
